The launch of this new house style is part of a larger development Pebblestone is going through. More focus on the specific target group that the software company addresses is the main goal.

 

“Our world is fashion and apparel, in every form and shape: from manufacturing company to retail-outlet, from casual clothing to sporting goods and accessories. The solution Pebblestone Fashion enables them to excel in their specific business. To increase our brand recognition, its look & feel was rephrased and modernized. The new identity helps us project ourselves more as a strategic fashion organization delivering a branch specific IT solution. Rather than as a generic IT solution provider that is almost accidently servicing the fashion branch. This approach shows we put ‘customer intimacy’ upfront”, says Menno Woldhuis, Marketing Director at Pebblestone International.
  
Important part of the new brand kit is a totally renewed website: www.pebblestonefashion.com